The Daily Retail Newsletter for brands and media – 29/05/26
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Main Image: River Island

PRShots Roundup brings you the latest retail news from Temu, Asda, Gap, Burberry, Jimmy Choo, Aldi, Boots, Tommy Hilfiger, Nobody’s Child, Hikersisland and M&S. Plus, how to use Google Analytics to track social media performance, how poor returns are costing brands loyalty and more. 

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THE LATEST RETAIL INDUSTRY NEWS

Temu fined €200m for breaching EU rules on sale of illegal products

Chinese online retailer Temu has been fined €200m by the EU for not doing enough to stop the sale of illegal products.

Asda partners with Ocado to overhaul online grocery business

Asda has struck a new partnership with Ocado Group to upgrade its online grocery operations as the supermarket looks to improve customer experience and regain market share.

Gap raises full-year earnings outlook on solid Q1

Gap has raised its full-year earnings outlook, after the brand said sales grew 1% to $3.5bn for Q1 ending May 2.

Burberry delays net zero emissions target by 10 years to 2050

Burberry Group has postponed its goal of cutting emissions to net zero by a decade to 2050, putting it more in line with peers in the sector like Kering and LVMH.

Burberry CEO pay packet tops £4m

Burberry chief executive Joshua Schulman received total remuneration of £4m for the 2025/26 financial year, according to the luxury brand’s latest annual report published today

Jellycat launches legal action against Next and Hamleys over trademark claims

Jellycat has launched legal action against Next and Hamleys as the fast-growing soft toy brand seeks to protect its designs amid a surge in popularity.

Jimmy Choo owner 'well positioned' to accelerate growth despite revenue drop

Capri Holdings reported a 3.7% decrease in revenue to $796m for Q4 ended 28 Mar, as growth at Jimmy Choo partially offset continued declines at Michael Kors.

JD.com’s $2.5bn Ceconomy bid faces EU probe

JD.com’s $2.5bn bid for German electronics retailer Ceconomy is facing an in-depth investigation by European Union regulators over concerns that the deal may involve Chinese state subsidies.

TRENDS, SUSTAINABILITY, STRATEGY AND TECHNOLOGY

How to use Google Analytics to track social media performance

Hootsuite reveals how you can learn exactly the type of content your audience responds to and the social networks they prefer using Google Analytics.

3 things you need to know to get AI-native advertising right

Martech shows how conversational AI is reshaping advertising through real-time recommendations, dynamic creative, and autonomous optimisation.

M&S, SocialChain and Mongoose on how to select the perfect brand ambassador

Pick the wrong ambassador and you lose your audience, pick the right one and you gain an entirely new one. RG looks at how big brands choose their ambassadors.

Why merchandising is becoming an information science

Why merchandising is moving from intuitive decisions to attribute level performance analysis and why this matters in the new AI age.

How to apply AI to improve your email marketing

Martech reveals the key questions and skills you need to get the most out of your email marketing including using AI, automation, personalisation and data analysis.

How Gen Z is driving second hand growth, but poor returns are costing brands loyalty

A report from Seel shows 57% of Gen Z bought second hand in the past year, but more than half have walked away from brands after a poor return or refund experience

Three quarters of CMOs grappling with AI skills gap

Skills gaps in AI, data and analytics are concerning senior leaders already juggling the impact of artificial intelligence on team structures and agency budgets.

UK businesses showing resilience

UK businesses are doubling down on innovation as a way of driving growth, with over three-quarters (76%) investing in new approaches to meet evolving customer expectations.

Amazon opens Alexa shopping tech to retailers

Amazon is bringing the AI-powered technology behind its Alexa for Shopping assistant to retailers outside of the platform.

Marks & Spencer introduces personal safety app and plans for 'safe space' stores

Marks & Spencer has introduced personal safety app WalkSafe Pro to support colleagues who may feel vulnerable when travelling alone or commuting at night.

BRAND NEWS

Aldi begins operations at ‘UK’s largest supermarket warehouse’

Aldi has begun the first phase of operations at its new distribution centre in Leicestershire, which it says is the UK’s largest supermarket warehouse.

Boots second beauty-only store opens

Boots has opened its second beauty-only location in Cabot Circus mall in Bristol, two-and-a-half years after its first beauty-only site opened in Battersea.

Asos completes sale of Lichfield warehouse to M&S

Asos has completed the sale of its Lichfield fulfilment centre in Staffordshire to Marks & Spencer, leading to a one-off profit of around £85m from the deal.

Deliveroo partners with Ryman to launch rapid stationery delivery

Deliveroo has struck an exclusive partnership with Ryman, marking the first time a national stationer has joined the delivery platform.

Tommy Hilfiger taps football fever with new campaign starring Liverpool FC players

Tommy Hilfiger has unveiled its Summer 2026 collection and supporting campaign with Liverpool FC players heading to their respective country camps for the tournament.

Nobody's Child and Poppy Delevingne reunite for second collab

After their successful debut collection, Nobody’s Child and Poppy Delevingne are back for a second summer collaboration.

Athleisure brand HikersIsland’s debut collection

Athleisure brand HikersIsland has unveiled its debut collection, bringing a "refined approach to activewear" to the market.

AND FINALLY x 2

Asda launches football shirt swap

Asda is launching a “Shirt Happens” football shirt exchange scheme that will allow customers to swap selected George shirts if England or Scotland fail to reach the final this summer.

Robots hit the catwalk in Seoul

The lastest catwalk fashion show held in Seoul had a new high-tech twist, where pairs of people and humanoids hit the catwalk in matching outfits.

WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?

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PRSHOTS TOP 10 SEARCHES

What were our users searching for on PRShots Week ending May 22nd 2026?

1/ SS26

2/ Swimsuit

3/ Garden

4/ Father

5/ Bikini

6/ Beach

7/ Denim

8/ Dress

9/ Outdoor 

10/ Pizza
 

PRSHOTS DIARY

PRShots Retail Calendar Alerts

Days until Father’s Day – 23

Days until School Summer holidays (Scotland) - 34

Days until School Summer holidays (England & Wales) – 54

Days until Halloween – 155

Days until Black Friday – 182

Days until Christmas – 210

 

How to get your brand and products on the May editorial calendars, higher up on search and AI engines and in social media

Our May PR toolkit and content calculator is here to help PRs and marketers forward-plan campaigns and pitches armed with some timely and topical angles, plus it’s a checklist for potential campaign hooks.

We’re now well into Spring, and there are two long bank holiday weekends to enjoy this month, and with a bit of luck, we’ll have great weather for at least one of them.

To get the best chance for a download, add images that are related to the summer, and make sure they’re accompanied by any keywords relating to being out of the house and into the garden and the great outdoors, including garden, garden parties, barbecues (don’t forget to add all of the other spellings BBQ, Bar-B-Que, etc.) picnics, outdoors.

Summer holidays are on the horizon, so campaign images that include the beach or the outside world will be used. Upload any images you have of summer outfits, holiday clothes, festival clothes, sandals, beachwear, swimsuits, bikinis, linen, and sandals.

While some people are looking to holidays abroad, some are considering destinations closer to home, so add in keywords and phrases like “staycation”, “holistay”, “holiday at home” to your keywords and why not suggest clothing like throws, fleeces and cardigans, plus from homeware blankets and rugs, for the colder UK evenings.

May is also the start of wedding season, so if you have any wedding-related items, then get ready to promote them along with any wedding keywords, bridal, bride, groom, hen party, stag do, etc.

If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.

This month sees the start of the FIFA World Cup Final which is hosted in US, Mexico and Canada and starts on the 11th June at the 87,000 capacity Estadio Azteca in Mexico City (Scotland’s first match is June 13th  and England starts on June 17th) and carries on to the final match on the 19th July in the 82,000 capacity MetLife Stadium in New Jersey. Tag anything football-related with the keywords ”World Cup.”

If you’re looking for more hooks to help promote your brand and products, then see the list of days, weeks and fortnights below.

May Diary - Weeks/Months

May is National Walking Month, National Smile Month (12th May – 12th Jun Changes), and Skin Cancer Awareness Month.

It’s also:

National Barbeque Week (25th – 31st )

May - Days

29th – National Biscuit Day

30th – BBQ searches peak

30th - UEFA Champions League Final

31st – Women’s FA Cup Final

 

 

How to get your brand and products on the June editorial calendars, higher up on search and AI engines and in social media

Our June PR toolkit and content calculator is here to help PRs and marketers forward-plan campaigns and pitches armed with some timely and topical angles, plus it’s a checklist for potential campaign hooks.

Summer is here - and hopefully, the weather will improve – and the media will be starting to ramp up their summer holiday features. For fashion clients add summer clothing, swimwear, beachwear, sandals, garden party, going out as keywords/phrases, plus any relevant keywords for accessories, like make-up bags, jewellery rolls, phone cases, suitcases, travel bags, travel accessories etc.

For home, push anything related to the outside, including garden furniture, anything for a garden party, a picnic, or a barbecue. Don’t forget to add all of the other spellings, such as BBQ, Bar-B-Que, etc.

Also, add general summer holiday keywords like beach holiday, travel, travelling and vacation etc.

We’re also at the start of the festival season, so upload any items related to festivals and make sure you add the keyword “festival” or use some of the big festivals as keywords like Glastonbury – it’s not on this year but people will still be looking for it - or any of the other big festivals, Isle of Wight, British Summer Time, Boardmasters and Reading, Leeds. 

Also, look at any sports-related items, as this month sees the start of football’s World Cup Finals in the US/Mexico/Canada. Plus, look at anything tennis-related for Wimbledon, which is coming up in early July.

If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.

If you’re looking for more hooks to promote your brand and products, see the list of days, weeks, and fortnights below.

June Diary - Weeks/Months

June is LGBTQ Pride Month, Men’s Health Month, National Smile Month (12th May – 12th Jun)

It’s also.

The Derby (5th - 6th Jun) 

Diabetes Awareness Week (8th-14th)

2026 World Cup Final – US/Mexico/Canada 11th Jun - 19th Jul

National Picnic Week (13th-20th)

Men’s Health Week (15th-21st)

Graduate Fashion Week (15th-18th)

Royal Ascot (16th-20th

Wimbledon fortnight starts (29th Jun – 12th Jul)

 

June - Days

TBC - Amazon Prime Day

1st - Global Parents Day

1st – Picnic-related searches peak

3rd – World Bicycle Day

3rd – World Cider Day

3rd – World Cider Day

3rd – Global Running Day

5th – World Environment Day

5th – National Fish and Chips Day

6th – D-Day

8th – World Oceans Day

9th – Whit Monday

13th – World Gin Day

14th – International Bath Day

14th – Father’s Day searches peak

15th – Six years since the end of the first UK lockdown for non-essential shops 

15th – National Beer Day (UK)

16th – Muharram/Islamic New Year

18th – Sustainable Gastronomy Day

18th – International Picnic Day

19th – Juneteenth

19th – Take your dog to work Day

20th – King Charles III Official Birthday

21st – Summer Solstice/Longest Day

21st – Father’s Day

21st – International Yoga Day

22nd – World Rainforest Day

22nd – Windrush Day

24th – Midsummer’s Day

25th – 6 months until Christmas Day

25th – Wimbledon Searches Rise

29th – Wimbledon starts

30th – International Asteroid Day

 

For more diary dates for this year see the Marketing Retail Diary

NB - All dates have been checked, but some events may change due to unforeseen circumstances or have not been fully confirmed for 2026 by the authorities controlling the event(s). 
 

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WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?

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NEW BRANDS ON PRSHOTS

Sir Jacobs was founded by Neil and Stephan Jacobs, who left behind careers in law and digital product design to pursue something creative, tactile and more personal. Their vision? To bring together the worlds of ceramics and fragrance — turning everyday objects into something truly special.

Neem London produces sustainable, stylish and classic menswear pieces with low emissions, and is the goto label for “hot dads”. Founded in 2020 by a menswear designer with a background in big high-street labels the label features items for both work and leisure and has gone from strength to strength since launch.  

VIXII jewellery is designed in the UK and handcrafted in India, with each piece using lab grown Polki Diamonds with no two diamonds alike each item is unique.  The current range includes limited edition bracelets and necklaces.

Lola Starr is a growing UK athleisure brand based in the North West. Founder Kate Hill created the brand because she couldn’t find activewear that truly worked for her “leggings that felt supportive, comfortable, and confidence-boosting. Lola Starr is about designing pieces that move with real women, through real life.“

BRANDS WITH NEW IMAGES

Clothing, beauty and accessories

Primark has new band t-shirts and hats for the festivals, new Pride month collections, a new Major Find, Performance and Edit range, a new Love to Lounge range of nightwear and Owning the Summer kids clothing, beauty accessories, and a new Pau Eche (Paula Echevarría) collaborations.

Monsoon has a new collaboration with Callie Thorpe and with Charlie Taylor Bonnie, new spring womenswear and kids clothing, along with jewellery, new linen and denim women's wear and accessory ranges.

Oliver Bonas has new bags and backpacks, jewellery, new shoes from Birkenstock, summer clothing and accessory ranges, new jewellery launches, new summer fashion lines.

Very has new World Cup outfits, a new AO summer wardrobe, Michelle Keegan collaboration and a new Very collection, new children’s Hello Kitty and Disney clothing ranges and new footwear.

Peacocks has a new Dani Dyer Mini Collection for kids, new Lousie Redknapp SS26 ranges, new Dani Dyer modelled womenswear for the holidays and the beach.

Iolla has new ranges of its sunglasses for men and women for the World Cup, the latest ranges for the summer holiday season feature custom tints in all the colours of the rainbow.

 

 

Barbour has a new Wimbledon Edit, a festival dressing range, a new Farm Rio collaboration, new Chelsea Flower Show dressing ranges, a new Icons range, and a Paul Smith Collaboration.

River Island has a new Tolami Benson collaboration, a new Samie Elishi collaboration, new images from the Royal Society of Arts (RSA) Student Design Awards, plus a new Del Marr collaboration of beachwear, and a Terry De Havilland collaboration of beachwear, accessories, shoes and jewellery.

Accessorize has new accessories including socks, jewellery and scarves, new women’s and kids summer holiday wear including dresses, bikinis, shirts, jewellery, shoes, hats and bags.

Scamp & Dude has new dresses, jumpers, jackets and hoodies, plus a new collaboration with trainer/sports shoe brand Gola.

M&S has new gifts for Father’s Day from sunglasses to sandals to short-sleeved shirts.

Matalan has new summer linen womenswear, new menswear, plus women’s summer clothing including dresses, jump suits, halter tops and vests, a new Riveria range of menswear.

Regatta has a new Regatta Life menswear clothing range and an extensive range of everyday womenswear for all occasions, and new Orla Kiely collaboration of jackets, dresses and coats.

Bonmarché has a new Lisa Snowdon Holidays Edit, a Lorraine loves range, Dash range of womenswear, new summer outfits, beachwear, including dresses, tops, bikinis, swimsuits, shirts and shorts.

TK Maxx has a spring summer range of men and women's clothing, shoes, boots plus women’s accessories including handbags, bags, purses and wallets.

Threadbare has new ranges of shorts, dresses, waistcoats, jumpers and jackets for the summer plus nightwear.

Cotton Traders has a new collaboration of summer outfits with Jasmine Harman.

New Look has new season outfits, jewellery and accessories and drops of SS26 ranges including clothes, bags, shoes, boots and accessories.

Deichmann has new ranges of summer shoes and sandals plus new Converse ranges.

F&F has new womenswear collections for the summer including, bikinis, swimsuits, and day and evening wear for the summer holidays.

See additional new clothing and accessories images from

 Dune Busby & Fox Fatface National Trust

Home, garden and food

Cambridge Imprint has new cards and papers, new Italian cotton ribbons, small pocket books, kitchen trays, exercise and hardback books, notebooks, plus Clamshell and Dandelion patterned paper.

Oliver Bonas has new homeware for the kitchen, dining room and lounge plus new furniture including chairs, tables and lighting.

Primark has new travel solutions, new Chillis range of homeware, new luggage and storage solutions, Island Heat ranges of homeware with decorations, vases, soft furnishings, candles, diffusers and kitchenware.

Home Bargains has a new Hinch Home range, plus new Coastal Retreat themed homeware accessories.

Jellycat has new seaside holiday themed bears and amuseables, new ranges of amuseables for 2026 including Bartholomew Bear, Ricky Rain Frog, Zumblebi Junior.

TK Maxx has homeware, kitchenware, picnic essentials, items for Charity Month and home gifts for Father’s Day.

Cult Furniture has new furniture for the bedroom, living room, home office, kitchen and dining rooms.

Homesense has everything for a picnic in the country, new art-related gifts and barbecue and picnic items for the summer months.

Ivyline has new fireside companion pieces, plus planters for indoors and out.

The Gluttonous Gardener has new Father’s Day gifting suggestions and a Brontë sisters themed growbar.

Dobbies Garden Centres has new summer pots and things for garden barbecues and eating outside, from lighting to tabletop firepits to climbing frames, plus garden pots and grow your own solutions for spring, and all the tools needed for the spring planting spree.

Matalan has new beach towel ranges for the summer holidays. 

Hobbycraft has gift ideas for Father’s Day, craft ideas and accessories for the summer from cake decorations to Wedding gifts and decoration ideas.

National Trust has new garden furniture, new gifts, food and gardening ranges, new homeware, new shed ranges, new garden furniture with new Oxleys and Sitting Spiritually collaborations and new glasshouses.

Very has new Very Collection of soft furnishings and ranges of outdoor furniture, a new Revive outdoor furniture and soft furnishings collection, plus a new Very collection of furniture, wall art and storage solutions.

Designers Guild has new SS26 soft furnishing design ranges including cushions, rugs and throws. 

 

See additional new home images from

M&S The Orchard Joe Browns B&M Home Bargains

 

WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?

If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals, with prices starting at just £50 a month.

GET PRSHOTS PULSE SOCIAL LISTENING SOLUTION

The new Pulse Social listening tool from our sister brand PressArea allows you to track and trace mentions of your brand and competitors and put those insights to work to gain real benefits.

 

SUBSCRIBE TO THIS NEWSLETTER

Get this newsletter delivered to your email inbox every morning, Mon-Fri, Subscribe on LinkedIn Here

  

NEWSLETTER SECTIONS

THE LATEST RETAIL INDUSTRY NEWS

HOW TO GET YOUR BRAND NOTICED BY THE MEDIA

NEW IMAGERY ON PRSHOTS IN FASHION/BEAUTY/HOME

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